Travel SEO consultant: more direct bookings, fewer platform fees

Every booking through an OTA costs you a commission. As a travel SEO consultant I help hotels, holiday rentals and tour operators win direct bookings from search: destination pages, experience pages, the Google Hotels listing and the AI answers travellers now ask before they book.

Travel businesses I consult for

Hotels and boutique stays

Holiday and short-term rentals

Tour operators and experiences

Destination and travel agencies

From OTA dependence to direct bookings

What changes for a travel business once its own site ranks.

  • Destination pages that rankBefore: a homepage and a booking widget, nothing for "things to do in [area]".
  • Direct booking for brand searchesBefore: searching the hotel name showed Booking.com first, with your own site third.
  • Seasonal demand captured earlyBefore: ads switched on in peak season, when the clicks cost most.

What your customers type into Google and ask AI

01

"Hotels in [destination] with pool"

OTAs win the broad term. A specific page about your property and its area can win the long one.

02

"Things to do in [area]"

A planning search months before booking. The property with the best local guide gets remembered.

03

"Where should I stay in [destination] for a family trip?"

Asked in ChatGPT and Gemini. Reviews, local content and consistent listings shape the answer.

Consulting that fits this industry

How I work with travel businesses

OTAs own the booking search. You can own the planning search.

I build the destination and experience content that travellers read months before they book, so your property is the one they remember. Then the brand search: Google Hotels, Business Profile and structured data, so your own site wins your own name.

For multi-language markets, the international SEO work makes sure each market sees the right pages.

Azmirul ImranAI-Powered Search & Growth StrategistGet a free SEO audit

Questions from travel businesses

Can we really beat Booking.com?
For your own name and for specific, local searches, yes. For "hotels in [city]", no, and the plan does not depend on it.
Do you work with seasonal businesses?
Yes. Content is built in the off season so it ranks before demand peaks.
Do you handle multiple languages?
Yes. Travel sites often need two or three languages, and I set up the structure and hreflang for them.

More direct
bookings

Send me your website. I will tell you which planning searches you could own, free.

One practical search tip every week

Join business owners who get one Google, Maps or AI search tip from me every week. No selling, no spam.

Where should I send your free audit?

No spam. I reply by email.